SPEAKERS

Oct 4
Washington D.C.
United States
Jose Miguel Sokoloff
Global President
MullenLowe Group
The Incredible Power of Soft Power
Fintech
BIO

Jose Miguel Sokoloff is Global President of MullenLowe Group’s Creative Council, Co-Chairman and Chief Creative Officer of MullenLowe SSP3 (Colombia). He is also one of the most internationally awarded and respected advertising creatives and peace proponents in the world. Sokoloff’s philosophy of employing soft power over force for effective behavior change manifests in the communications he has designed throughout his career to address cultural and societal issues in ways that transcend borders and challenge norms. Native to Colombia, Sokoloff’s most recognized work for the Colombian Ministry of Defense has propelled him from advertising creative to cultural figure, having spoken and appeared across a variety of widely recognized platforms with mass audiences such as TED Global, NPR’s This American Life, and WIRED, in addition to the ad industry’s most renowned forums such as the Cannes Lions International Festival of Creativity.
Website: http://mullenlowegroup.com/team/jose-miguel-sokoloff/

Fintech
The Incredible Power of Soft Power
MullenLowe Group
Oct 2016
12:59