Fric Martínez is and artist, businessman, author and entrepreneur. He has founded more than 10 creative companies with a technological base with and without success such as: Organika, renowned animation studio (2002) and Fric Martinez, 40,000 creative people finding jobs among themselves (2008). His latest creation is the book ¨Startupismo, convert your idea into money in 20 steps ". It is a methodology certified by INADEM. An entertaining illustrated book that serves as a guide to start in the new era.